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An Exclusive Interview with Abhinav Girdhar, Founder, Appy Pie


October 20, 2021

Abhinav Girdhar

The no-code platform is emerging in the tech-driven market to reduce the workload of IT professionals and provide drag-and-drop tools for developing software faster without any requirement for coding. There are multiple no-code and low-code apps as well as tools to help in the next start-up efficiently and effectively. The global low-code/no-code platform market is expected to hit US$233.43 billion in 2028 with a CAGR of 44.29%.

Here is an exclusive interview with Abhinav Girdhar, Founder, Appy Pie, who has enlightened the readers on how Appy Pie is a cloud-based no-code platform that provides a 360-degree solution suite of no-code services with a customizable product portfolio.


Kindly brief us about the company, its specialization, and the services that your company offers.

Appy Pie is a cloud-based no-code platform that focuses on the development of apps, chatbots, design, websites, and advanced technological solutions. It allows DIY building abilities to users who have no background in coding. Apart from it, the company also has no-code app development courses for businesses and students.


What is your biggest USP that differentiates the company from competitors?

The team is striving to create a level playing field for businesses irrespective of scale. The product portfolio is such that any business with any kind of budget can leverage services to create a 360-degree digital footprint of the brand. It also assists customers with their app submissions on Google Play Store and the App Store.

With the CONNECT feature businesses can automate the repetitive task of third-party apps in a secure manner. So, if one has to compare the service suite that the company provides, then there is no other brand offering so many solutions under one roof.


Please brief us about the products/services/solutions you provide to your customers and how do they get value out of it.

As mentioned above, our company provides a 360-degree solution suite of no-code services to build apps, websites, chatbots, and designs for customers. With the customizable product portfolio, the user can pick and choose products that are necessary to run a business without paying for unnecessary bundled functionalities provided in the market. Also, the price plans are so flexible that one can opt for the right pricing without burning a hole in the pocket.


The industry is seeing a rising importance of business and technology enablers like virtualization, convergence, and cloud. How do you see these emerging technologies impact your business sector?

With the rise of E-Commerce, the team is paying a lot of attention to online and offline stores. Appy Pie has also generated quite some interest among universities and other educational institutions that are considering adding app development as a part of their curriculum.


Which industry verticals are you currently focusing on? And what is your go-to-market strategy for the same?

The team is focusing on the capabilities rather than industry verticals it can tap on, by serving every business of various sizes starting from entrepreneur to an enterprise. This reflects in the go-to-market strategy also, where the company helps users to build custom solutions as per their needs.


Tell us how your company is contributing to the IoT/AI/big data/ analytics/robotics/cloud computing industry of the nation and how the company is benefiting the clients.

As the team is democratizing the app-building ecosystem, a lot goes through AI that helps users build apps at every stage. AI helps to select the template and share suggestions to make the app or website richer, and the experience gets enhanced in instances of products like chatbots. For instance, Appy Pie recently introduced an all-new virtual assistant and conversational AI-powered answer chatbot that can be customized as per the needs of different industries and sectors such as banking, healthcare, human resource management, retail, etc. One can give the virtual assistants a name, a personality, and even attach a brand name and logo. These virtual assistants can be trained using AI and ML to deliver relevant information even if a customer query has typos or is written differently.


What is your leadership mantra?

The origin of Appy Pie is a tryst to democratize technology for all, and driving in the mission has been one mantra— face what you must with your head held high, mind made up, and heart sincere. One will find that anything one attempts, any venture one embarks upon turns out to be a success.


How do you see the company and the industry in the future ahead?

The company is expanding its client portfolio every year and has been acquiring similar businesses across the globe to improve reach within certain geographies. With no-code becoming a norm for enterprises, it is estimated that by the end of this decade 80-90% of the app development will shift to no-code. With no-code reaching the potential to support remote work operations the industries are utilizing more and more low-code and no-code solutions as they also help to carry out rapid prototyping thus, reducing the need for the IT department’s support at each and every step.

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Analytics Insight

Analytics Insight is an influential platform dedicated to insights, trends, and opinions from the world of data-driven technologies. It monitors developments, recognition, and achievements made by Artificial Intelligence, Big Data and Analytics companies across the globe.

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