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Is Intelligent Automation Overhyped in the 21st Century?

The combination of artificial intelligence and automation has provided the tech-driven world with intelligent automation to boost productivity in multiple industries. The applications of intelligent automation technology have transformed the business operations of several different companies in the 21st century, especially after the outbreak of the coronavirus pandemic. The emergence of AI in the 21st century has provided successful robotic process automation, advanced data and analytics, and many more. The business domain considers that the hype is likely increasingly transforming into reality with artificial intelligence algorithms.

Intelligence automation has offered to provide many more smart operations to help human employees with creativity while putting less focus on regular mundane tasks. Yet, some of the promises are not fully utilized in multiple industries. The digital transformation has made companies feel overwhelmed with artificial intelligence and automation. The sudden digital shift has made them overestimate the cost as well as fail to quantify several intangible benefits for an organization.

Organizations have started struggling while building a realistic business case for intelligent automation investment. It needs to realize the reasons for failures to address the problems related to automation and artificial intelligence. It is substantially overhyped in Industry 4.0. It is overwhelming to observe several tech companies receive funding worth millions of dollars for innovation in artificial intelligence. This leads to the creation of intelligent automation for other companies to leverage within a short period of time to gain a competitive edge. But it is easy for start-ups and some companies to get trapped in that hype and incur a massive loss for adopting the trend in the tech-driven market. It is not necessary that multi-million dollar investments will lead to higher productivity and innovative technologies in a short period of time. Adopting this hype of intelligent automation can drive success or incur loss according to multiple business and operational strategies.

Intelligent automation seems to be overhyped in this 21st century because of automation through artificial intelligence. Automation has the potential to remove human employees from their favorable jobs to boost productivity and meet more customer satisfaction. This automation is the most difficult to implement in an organization to gain higher revenue without any human employee in that specific department.

Artificial intelligence promised to offer self-driving cars but it is not properly available across the world. Automation in virtual assistants still needs to work on some basic skills such as language and bias. Hospitals and clinics receive different solutions for the same kind of patients from AI models. Thus, it can be considered that intelligent automation is overhyped in the 21st century.

On the other hand, the outbreak of this COVID-19 pandemic showed a light on the importance of intelligent automation in business operations. It is playing a key role in transforming the workplace post-pandemic to future-proof businesses from incurring a massive loss. Intelligent automation has provided hyper-automation for organizations through AI in the 21st century to lower the operational costs to withstand such unprecedented times in the tech-driven market.

Tech companies or non-tech companies need to embrace this overhyped intelligent automation with critical strategies and accept the new way of workforce efficiently. The hype should not rush companies to quickly adopt those smart functionalities with blind faith. Some professionals in the tech field have stated that this cutting-edge technology is creating opportunities for human employees to brush up on their existing skills instead of taking away their jobs.

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